Permissions / Licensing

Marketers trust PARS to help them make the most of the coverage they receive.



 

Unleash the power of positive press! What McClatchy’s newspapers say about your company matters! Including the newspaper’s logo along with a quote, accolade or review in your advertising or marketing literature, sales material, newsletters or Website significantly enhances your message and lends valuable credibility to your company, product or service.

PARS can license proper use of excerpts, quotes and logos in accordance with industry and McClatchy guidelines quickly and cost effectively.

The PARS team stays current on publisher policies as well as changing copyright laws. Engaging PARS to handle usage rights for McClatchy content:

  • Simplifies negotiations
  • Speeds turnaround times
  • Leverages coverage in near real time
  • Upholds editorial integrity
  • Minimizes risk of liability